“Solar installers love our mounting systems” – that’s the tagline for our new, humorous campaign launching around Intersolar.
Because one thing we’ve noticed time and again: Once people start using our mounting systems, they usually stick with them for good. Because they just work in everyday use. For solar installers and for end customers. We simply took this feeling a step further in our campaign. With a wink – and a whole lot of tattoo love.
Our AI commercial shows real declarations of love from happy solar installers. Whether IBC AeroFix, TopFix, or WallFix – Fix Rocks!
Campaign experience at Intersolar
The campaign will also come to life at Intersolar. At our booth A4.470, visitors can stop by our very own tattoo studio, where temporary airbrush tattoos featuring the campaign motifs can be applied. The experience is rounded out by transfer tattoos, tattoo shirts, and a competition.
The Spot
You can find our AI-generated spot on YouTube. Enjoy watching it 😉
More than just technology
With this campaign, we want to show that mounting systems are much more than just technical components. They are an essential part of solar installers’ daily work and play a crucial role in ensuring efficient and reliable installations.
Through our commercial, we translate this conviction into a creative and humorous visual language, highlighting what many users already know: Good mounting systems build trust – and leave a lasting impression.
You can find more information on our website: www.ibc-solar.com/tattoo.
We look forward to bringing the campaign to life at Intersolar, on social media, and across the entire industry.
